Who is Aseel Group?

Aseel Group is an international business group with its head office based in Dubai – United Arab Emirates.

As a group, we believe there is no shortage of good ideas to solve the issues of our time. But there is an acute lack of collaboration and support structures to help make them happen.

Understanding that, ventures are more effective if they’re done together under a dynamic synergy, where local & industry expertise come together. Applying this methology has resulted in us becoming the “Home of business diversity.”

The Group’s current portfolio ranges from Business Management Consultancy, Accounting & Auditing Firm to Distribution and Trading, Real Estate, Hospitality, Financial Services and Succession and Estate Advisory.

Our companies currently cover five continents, with offices operating in UAE, South Africa, Singapore, Albania, Hong Kong, United Kingdom and United States of America.

Our Ambition


To become a global business empire with people who see and do things differently and have entrepreneurial passion to create sustainable impact.


At Aseel Group, We dare to do, are not afraid to learn and to grow.

We have people from every profession, background and culture and are being united by one thing: the imagination and drive to pursue enterprising ideas for the world.

Our Team

  • Naaz Noor
    Founder & Managing Director
    Tough Cookie...
  • Sakura Fachiri
    CFO & Business Partner
    Detail Diva...
  • Simon Lo
    Non–Executive Director & Business Partner
    Mr. Cool...
  • Lee Farinha
    Non-Executive Director & Business Partner
    The Entrepreneur...
  • Faten Kaddoura
    Creative and Business Development Director
    Creative Spirit...

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